Publications 2014

Liselot Hudders, Verolien Cauberghe, Katarina Panic, Wendy De Vos, Silvie Herrebaut (2014) Children's advertising literacy for new advertising formats : the mediating impact of advertising literacy on the (un)intended effects of advergames and advertising funded programs , In esearch in Advertising, 13th International Conference (ICORIA)

Katarina Panic, Veroline Cauberghe, Patrick De Pelsmacker (2014) Promoting dental hygiene to children: comparing traditional and interactive media following threat appeals , In Journal of Health Communication , vol.: 19, issue: 5, 561-576

Crijns, H., Hudders, L., Cauberghe, V., & Claeys, A.-S. (2014) Facebook as a corporate communication tool? A content analysis of the communication strategies of reputable Belgian companies on the social network site Facebook , In Conference proceedings of International Conference on Research in Advertising (ICORIA) 2014

Claeys, A.S., Cauberghe, V. (2014) Keeping Control. The Importance of Nonverbal Expressions of Power by Organizational Spokespersons in Times of Crisis , In Journal of Communication , vol.: in press

De Vocht, M., Claeys, A.S., Cauberghe, V. (2014) Won’t We Scare Them? The Impact of Communicating Uncontrollable Risks on the Public’s Perception , In Journal of Risk Research , vol.: in press

Shrum, LJ, Lowrey, T., Pandelaere, M., Ruvio, A., Gentina, E., Furcheim, P., Herbert, M., Hudders, L., Lens, I., Mandel, N., Nairn, A., Samper, A., Soscia, I., Steinfield, L. (2014) Materialism: The good, the bad and the ugly , In Journal of Marketing Management , vol.: 2014

Claeys, A.-S., Cauberghe, V. (2014) What makes crisis response strategies work? The impact of crisis involvement and message framing. , In Journal of Business Research , vol.: 67, issue: 2, 182-189

D'Hooge, S., Cauberghe, V., Hudders, L. (2014) Brand placement effectiveness. An experimental study on the direct evaluative conditioning effects. , In International Conference on Research in Advertising

Hudders, L., De Backer, C.J.S., Fisher, M., Vyncke, P. (2014) Rival Wears Prada: Luxury Consumption as a Female Intrasexual Competition Strategy , In Monaco Symposium on Luxury

Hudders, L., Pandelaere, M. (2014) Is Having a Taste of Luxury a Good Idea? How Consumption vs. Ownership of Luxury Products Affects Satisfaction with Life , In Monaco Symposium on Luxury

De Vocht Melanie, Cauberghe Verolien, Uyttendaele Mieke, Sas Benedikt (2014) Affective and cognitive reactions towards emerging food safety risks in Europe , In Journal of Risk Research

Hudders, L., De Backer, C.J.S., Fisher, M., Vyncke, P. (2014) The Rival Wears Prada: Luxury Consumption as a Female Competition Strategy , In Evolutionary Psychology , vol.: 12, issue: 3, 570-587

Hudders, L., Pandelaere, M. (2014) Is Having a Taste of Luxury a Good Idea? How Use vs. Ownership of Luxury Products Affects Satisfaction with Life , In Applied Research in Quality of Life , vol.: 2014

De Backer, C., Hudders, L. (2014) From Meatless Mondays to Meatless Sundays. Motivations for meat reduction among vegetarians and semi-vegetarians who mildly or significantly reduce their meat intake , In Ecology of Food and Nutrition , vol.: 53, issue: 6, 639-657

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